Thursday , March 23 2023

TD Jobs Toronto – Marketing Manager

Website TD Bank

Job Description:

As a key team member, you will partner with internal stakeholders, external vendors and marketing teams across all lines of business to drive new strategies and capabilities that will increase relevancy, personalization and business impact of email campaigns.

Job Responsibilities:

  • Manage relationships with key vendors, stakeholders and marketing teams to set testing strategy, negotiate contracts and encourage adoption of the tools
  • Participate fully as a member of the team, support a positive work environment that promotes quality, innovation and teamwork and ensure timely communication of issues/ points of interest
  • Keep current on emerging industry trends and developments and understand their value and application to the email channel.
  • Participate in knowledge transfer and training within the core team and with the broader marketing team.
  • Bridge Martech expertise with marketing acumen to deliver on objectives based on customer need and potential business impact
  • Lead the strategy and implementation of new and existing email capabilities including but not limited to; personalized video, Salesforce
  • Marketing Cloud capabilities, contextual and behavioral driven email personalization, creative/message testing leveraging machine learning

Job Requirements:

  • Strong written and verbal communications skills to communicate complex concepts, coordinate effectively with increasingly senior shareholders and integrate work with other areas
  • A dynamic leader with robust relationship management skills to work collaboratively and autonomously with team and handle multiple priorities a fast-paced environment
  • Strong Martech background and/or experience with email capabilities and technology
  • Experience managing external vendor relationships
  • Strong organizational awareness and knowledge of business, operational functions, methods and regulatory requirements to solve complex problems and develop new solutions
  • Knowledge of targeted marketing strategies and a demonstrated ability to apply them considered and asset
  • Undergraduate degree or relevant professional certifications, designations with minimum 7 years related experience
  • Self-starter, comfortable with ambiguity and with a growth mindset, constantly looking improvements and innovation

Job Details:

Company: TD Bank

Vacancy Type: Full Time

Job Location: Toronto, Ontario, CA

Application Deadline: N/A

Apply Here